š„© We Roasted 10 Landing Pages⦠Hereās What They All Got Wrong (Part 2)

Common mistakes made by 10 landing pages and learn how to avoid them. Get expert insights on improving your landing page design and conversion rate.

Let's face it: most landing pages don't convert because they commit crimes against UX, clarity, and basic human attention spans. So we fired up RoastGPT, the savage-but-smart AI critic, and fed it 10 real-world landing pages.
Hereās what happenedāand more importantly, what not to do.
š„ 1. OmakaseAI.com
Roast Persona: Grumpy UX Designer
Summary: "An enchanting dance of overconfidence and eccentric design choices, the landing page tries to be more style than substance."
š„ Roast Highlights:
- Ghost Button Syndrome: The 'Create' button looks bold but... doesnāt work. Itās a silent protest against functionality.
- Navigation Bar? Never Heard of Her. The menu is MIA. If you want users to guess their way around, mission accomplished.
- Background Mayhem: A chaotic visual palette that screams look at meāand forget everything else.
- Font Fatigue: Everything is Montserrat. Even Helvetica is offended.
- Jumbotron Footer: A footer so massive, users might assume theyāve reached the end of the internet.
š” Fix This:
- Make sure buttons actually workāitās a basic trust signal.
- Add visible, usable navigation to reduce bounce.
- Tame your background and font combinations to prioritize readability.
š Top Strengths
- Invisibility Cloak Nav: A great surprise for users seeking undocumented adventures.
- Montserrat Madness: Helvetica might be outraged, but your fixation on Montserrat everywhere is...a choice.
- Beautiful Buttons That Do Nothing: Button sizes are on point, making them look impressive, if only they worked.
- Footer Prominence: Large footerāperfect for those who landed on the page and forgot why.
- Consistency of Uselessness: Button shape consistency could have been a game-changer... if the buttons did anything.
- Zen Navigation: Links practice non-verbal communication skillsāfind your zen in clicking nowhere.
- Minimalist to a Fault: Your minimalistic touch on nav bars screams "discovered" and "challenging"!
š¬ Top Weaknesses
- Dysfunctional Elements: Functional 'Create' button? Who needs it! Let imagination run wild with 'what if's.
- Illegible Text: Eyes half-closed struggle to read text: The ultimate eye test.
- Navigation Nightmares: Optimized for those practicing sixth sense only.
- Existential UX: The button poses an existential challenge: be but not act.
- Background Dominance: Background image wants to steal the show, audience optional.
- Contrast Crimes: Text hides better than a cat in a blackoutādecipher this riddle, mortals!
- Distraction Design: Footer size: Because bigger is always better, as long as it distracts!
š„ 2. QuickMedCards.com
Roast Persona: Unimpressed UI Designer
Summary: The landing page is a curious blend of style and confusion, like a fancy restaurant with no menu. It's enticing at first glance, but quickly leaves you scratching your head wondering what just happened.
š„ Roast Highlights:
- Navigation Nightmare: The menu is so bloated it feels like a UX obstacle course. Users shouldn't need GPS to find 'Book Appointment.'
- CTA Camouflage: Multiple buttons (like "Learn More") blend into the background or each other, leaving users disoriented.
- Clutter Olympics: Competing sections all scream for attentionāheadlines, testimonials, articles. Nothing stands out.
- Font Color Crimes: Headlines and text often suffer from weak contrast, especially against noisy or dark backgrounds.
- Useless Interaction: Carousels and icon lists lack hover effects or cuesācreating a static, outdated feel.
š” Fix This:
- Simplify the navigation with mega-menus or dropdowns.
- Re-style CTAs for contrast, size, and specificity (āSee Recovery Tipsā > āLearn Moreā).
- Apply visual hierarchy: one focal point per section.
- Use readable font colors and add hover effects to interactive elements.
š Top Strengths
- The dark theme attempts to convey sophistication, a bit like wearing sunglasses at night.
- There is a delightful amount of legal information that lets you know this isn't just a pharmacy with free samples.
- With all those footer links, it's like an Easter egg hunt for adults who like challenges.
- Feeling nostalgic for a simpler web? This footerās dense 90s-vibe will take you back.
- The grayed-out footer text keeps users guessingāa mystery-solving delight for the curious!
- Visas logo spotted! At least your brand affinity is on point, right?
- Good luck finding the 'Contact Us' link at first glance; at least it's safe from spam!
š¬ Top Weaknesses
- Footers are where design goes to hide, and this one mastered camouflage.
- A buffet of links crammed to challenge even the best navigators. It's cardio for the eyes!
- Text color and background are competing in 'Who Can Be Darker.' Spoiler: it's tough to tell who wins.
- Footer hierarchies are like rare treasures, but who wants that when you can have chaos?
- Contrast? What contrast? Even my mouse pointer needs a torch to navigate here.
- Legal text is tiny enough to test whether users need glasses, doubling as a health service.
- Want users to access contact info? Too bad! Here it's well-hidden like treasure in a pirate flick.
š„ 3. Roblox.com (yes, that Roblox)
Roast Persona: Unimpressed UI Designer
Summary: If this design were any more basic, it would be classified as a placeholder.
š„ Roast Highlights:
- Legacy Bloat: The site loads hundreds of stylesheets, scripts, and tagsāmany likely unused. Performance? Meh.
- Corporate Vibes on Steroids: So many tracking tags, it feels more like a surveillance hub than a game platform.
- React Container Abyss: React setup with minimal visual cues for new users. You land on a login wall and... that's it.
- Nothing to Hook New Users: First-time visitors get zero delightāno preview of games, no testimonials, no buzz.
š” Fix This:
- Streamline your assetsācut unused CSS/JS.
- Use hero sections or animations to hook new users with visuals or value props.
- Donāt assume users already love you. Prove it.
š Top Strengths
- The choice of black background certainly leaves no one doubting it's dark mode.
- There's a certain boldness in failing to use any modern design principles; it truly dares to be different.
- The buttons take up space, which is impressive in a layout sense, even if itās in the wrong way.
- At least every banner has the same grim ambiance, creating a sense of relation amidst the chaos.
- Itās comforting to witness such dedication to a color palette that insists on being neutralālike a design that refuses to take a stand.
š¬ Top Weaknesses
- The overused dark theme choices are practically begging to be dismissed as clichƩ.
- Icons that look like theyāve come straight out of a nostalgia-fueled design manual have very little relevance.
- The typography used is so bland it feels like it has all the personality of a damp sponge.
- Consistency is clearly a suggestion, not a requirement, as every section feels like it was designed by a different team.
- One can only chuckle at the amateur use of spacing, making you feel as though every element is vying for your attention inappropriately.
š„ 4. CheapUI.com
Roast Persona: Grumpy UX Designer
Summary: āA classic case of missed connectionsāwhere text hides, buttons contemplate invisibility, and navigation embarks on a quest with no clear path.ā
š„ Roast Highlights:
- Text Camouflage Tactics: Fonts so faint they double as an eyesight exam. Why use contrast when you can use mystery?
- CTA Peekaboo: Call-to-action buttons are nearly invisibleālike introverts at a networking event.
- Navigation by Vibes: Itās unclear where to go or how to get there. Users are left playing "Whereās the nav?"
- Zen or Zombie? The page is so calm, it might actually be asleep.
- Interaction: None Detected: Hover states and clickable feedback are missing in actionāwas this built in a museum?
- FAQ Section: Answers nothing. Literally.
š” Fix This:
- Use clear color contrast for text and buttons.
- Highlight CTAs with bold designs and action-driven copy.
- Structure navigation with obvious labels and hierarchy.
- Add micro-interactions and hover cues to guide user behavior.
š Top Strengths
- The page has a Zen-like calm; users will find inner peace seeking out interactive elements.
- The dark, moody theme lends an air of sophisticationāperfect for when incognito mode just isn't stealthy enough.
- Perfectly unassuming hover effects: more static than the average museum exhibit.
- With a color palette reminiscent of a distant winter, it keeps readers cool-headed.
- The loyalty to gray hues means no unnecessary bright distractions. Who needs readability?
- Unified footer design keeps secret the age-old questionāam I a link, or a passive text?
- Text so faint that it doubles as a vision testākeeping users' eyesight sharp.
š¬ Top Weaknesses
- Navigation couplets, like searching without a compass in a foggy land.
- Text colors blend into a uniform album coverāVantablack vibes without the cost.
- Content hierarchy flows like an ancient labyrinth with dimly lit pathways.
- Got responsive design? Surprisingly, most don't have a clue.
- CTA buttons deeply committed to the 'blink and you miss it' strategy.
- FAQ section so interactive that nothing actually moves.
- The footer's link-list mimics a close-knit family: tightly packed, softly spoken.
š„ 5. GetNowadays.com
Roast Persona: Grumpy UX Designer meets UI Comedian
Summary: āYour landing page is like a gourmet meal presentation with the elegance of a cafeteria tray. It's functional but, oh, so hard to swallow.ā
š„ Roast Highlights:
- Gradient Gluttony: Buttons and backgrounds are drenched in gradientsāsome nostalgic, most distracting.
- CTA Hide & Seek: āBook a Demoā exists in an alternate reality.
- Hover Menus of Doom: Drop-downs are twitchy, hard to find, and barely usable.
- Headline Hierarchy Wreck: Fonts stack like Lego towersāunstable and confusing.
- Spacing Anxiety: Elements repel each other like introverts at a party.
š” Fix This:
- Limit gradients to key visual highlightsādonāt drench everything.
- Use consistent font sizing and spacing to build hierarchy.
- Ensure key CTAs are always visible and intuitive to click.
- Refine your navigation for hover stability and visibility.
š Top Strengths
- The minimalist design really saves on ink if someone decides to print the page.
- 'Your AI-powered corporate event planner' is an eye-catching mottoāit's like getting first billing in a disaster movie.
- Dominant cool tones will totally feel 'icy' cool on users' moods, perfect for turning relaxation into cluelessness.
- Gradients on text somehow make it feel like 1996 all over again. Nostalgia points!
- Linear gradients know that blending in is totally the new standing out.
- Modals like the 'Watch Video' pop up as gracefully as surprise quizzes in a vacation.
- Beautiful gradient buttons with mysterious messagesāusers will love the challenge of a good captcha!
š¬ Top Weaknesses
- Hover-to-reveal menus are like finding Waldo, except not fun and super frustrating.
- That headline's stack of styles competes with a skyscraper for height. Shall we call it the 'Tower of Text'?
- 'Explore Venues for Free' is strategically hidden like a rare PokƩmon, good luck finding it!
- Color gradients make CTA text so cryptic, even seasoned cryptographers would shrug.
- Drop-down menus appear like they're in witness protection, all tense and jittery.
- 'Book a Demo' button lives in a parallel universe, safely away from the desperate user clicks.
- Spacing enforcement repels as if each element has caught digital cooties.
š„ 6. Snowball.Club
Roast Persona: Grumpy UX Designer with Allergies to Clutter
Summary: āThis landing page is like a nice sweaterālooks good but itches at the seams!ā
š„ Roast Highlights:
- Button Overload: There are more CTAs than decisions in a choose-your-own-adventure novel.
- Gravy Navigation: Thick, sticky, and all over the place. Where are we again?
- TEDx Syndrome: Lofty headline claims with vague substanceāāmonetize your audienceā tells us⦠nothing.
- Contrast Confusion: Colors blend into one another like a watercolor paintingāpretty, but unreadable.
- Text Tsunami: Dense paragraphs scare users away faster than terms & conditions.
š” Fix This:
- Limit CTAs to 1ā2 per fold with clear purposes.
- Clarify your value proposition: what, who, and why.
- Use contrasting font/background combos for maximum readability.
- Break content into digestible pieces using spacing, bullets, and subheads.
š Top Strengths
- The dominant cool colors are as refreshing as an ice-cold lemonade on a summer day!
- The call-to-action buttons are bright and shinyālike a beacon for lost users!
- Thereās a plethora of content that gives users the illusion of choiceāwho doesnāt love options?
- Using quirky phrases like 'monetize your audience' gives it that professional but playful vibe!
- The layout is responsive, ensuring users can enjoy this eye candy on both mobile and desktop!
š¬ Top Weaknesses
- Too many buttons make this feel like a Game of Thrones episodeātoo many characters without a clear storyline.
- The color contrast is about as exciting as watching paint dryāwhere's the pop?
- Headline claims are loftyāif I wanted motivational speeches, I'd go to a TED Talk!
- We've got navigational confusion thicker than grandma's gravy; itās all over the place!
- With a wall of text to read, your content is asking users to read a novel when they want a tweet!
- The call to action is more like a request; if I'm convinced, I might click...maybe!
- There's more clutter here than at a garage sale; time to declutter for clarity!
š„ 7. KreateGPT.com
Roast Persona: Dark-mode cynic who misses light mode dearly
Summary: āA bewildering blend of dark themes and missed opportunities, this page is like a black hole for user engagement.ā
š„ Roast Highlights:
- Dark Mode Overkill: Stylish? Sure. Usable? Not when you're squinting at 11 a.m.
- Invisible CTAs: Buttons that blend into the background = low conversions.
- Maze Navigation: Links are hard to find, and the pricing tiers? Confusing at best, purgatory at worst.
- Unreadable Typography: Fonts over dark backgrounds with minimal contrast⦠need we say more?
- Pricing Table From Hell: No unique selling points, just⦠tiers. Bland, sad tiers.
š” Fix This:
- Add contrast to your dark mode (white/bright colors for text & CTAs).
- Use distinctive CTA designsāmake them pop.
- Simplify pricing structure and label tiers clearly.
- Improve spacing and interaction around pricing elements.
š Top Strengths
- The idea of AI tools is as shiny as a freshly polished UFO; it really catches the eye!
- The range of services looks promising, like a buffet where half the items are inedible.
- It's hard to overlook that you've at least made efforts to categorize your toolsātoo bad thereās no map to find them!
- The offer excitement is almost palpableāif only we could see it!
- Those icons are like street performers; they entertain but might leave you wondering what they're actually selling.
š¬ Top Weaknesses
- The text readability is so poor I might as well hire a translator to decipher it!
- The navigation structure? It's like a maze designed by a puzzle masterāgood luck finding your way out!
- Your buttons are so underwhelming they could double as wall decorationsānice but utterly useless!
- Using dark themes for such an interface? My 90-year-old grandmother could tell you that's a security blanket and you really don't need it.
- The responsiveness feels less mobile-friendly and more like 'No entry after 6 PM.' What a party pooper!
- Every pricing option really does feel like a different tier of purgatory without appealing names or unique advantages.
- The interaction with the pricing table is about as smooth as a sandpaper hug. Who's excited about misclicking through this?
š„ 8. AimFox.com
Roast Persona: UX firefighter dousing design wildfires
Summary: āA rollercoaster of design chaos and accidental misclicks.ā
š„ Roast Highlights:
- Clutter Carnival: Visuals and text overlap in a chaotic collage of distraction.
- Heading Jenga: Typography stacks inconsistentlyāready to topple at any moment.
- CTA Confusion: Multiple buttons clustered in one spot like a trap.
- Unreadable Layouts: Dense content and poor spacing = headache city.
- Navigation by Braille: Users must feel their way around blindly.
š” Fix This:
- Separate visual and textual elements for clarity.
- Build a clear content hierarchy with proper heading levels.
- Reduce button overloadāone goal per section.
- Increase spacing and simplify navigation paths.
š Top Strengths
- The color palette screams 'look at me!' but in a way that makes me want to look away.
- The button sizes are big enough that even the clumsiest of users could click them.
- There's a unique approach to layering contentātoo bad users feel like theyāre under an avalanche.
- The visuals are plentifulāthe perfect distraction if you ignore the surrounding chaos!
- Mobile responsiveness exists, though itās more like a casual suggestion than a necessity.
- The promise of '24/7 Support' makes me wonder who would be awake to answer these questions.
- The 'No Credit Card' claim is like a siren call for all budget-conscious adventurers.
š¬ Top Weaknesses
- The heading structure resembles a game of Jengaāwill it collapse under pressure?
- Users may complete an expedition through your content and still have no clue what they need.
- Too many CTAs in one area makes it feel like decision-making is a game show with a grand prize of confusion.
- Your readability is challenged like an Olympic sportāwho wants to struggle to read?
- Visual design is so cluttered that even the words plead for independence!
- The navigation is less a guide and more a treasure mapāgood luck finding the X!
- The lack of content spacing means I might accidentally trigger a ācontent takeoffā into orbit!
š„ Common Mistakes Across All 10 Sites
Letās talk about what everyone seems to be getting wrong:
š» 1. Navigation Menus That Fight Back
āWe get itāyou love options. But nobody wants to play āWhereās Waldo?ā on a nav bar.ā
- Menus were often overloaded, hidden, or visually cluttered.
- Tip: Use dropdowns, mega-menus, or anchor navs. Simplicity wins clicks.
š³ 2. Invisible or Dysfunctional CTAs
āWhatās worse than a hidden button? A button that does nothing.ā
-
Many sites had:
- Low-contrast buttons
- Generic text like āLearn Moreā (about what?!)
- Broken or non-functional actions
-
Tip: Use high-contrast buttons with value-driven copy and test their functionalityāobsessively.
š 3. No Visual Hierarchy
āEvery section was yelling like kids at recess.ā
- Pages had multiple competing modules (testimonials, CTAs, carousels, headers) with no clear path.
- Tip: Choose one main goal per section, guide users with font weights/sizes/colors.
š 4. Readability Crimes
āLow contrast text should be classified as a felony.ā
- Light grey text on white backgrounds. White text on busy images. Font sizes under 14px. You name it, we saw it.
- Tip: Dark-on-light or light-on-dark with strong contrast ratios. Bonus points for accessibility tools.
š§ 5. Dead Interactions
āIf it looks clickable but does nothing⦠why is it there?ā
- Carousels with no arrows. Icons with no hover states. Buttons that donāt react.
- Tip: Add feedback states (hover, click, expand). Even small animations = major trust.
š¤ The RoastGPT Takeaway
These sites ranged from over-designed fever dreams to corporate placeholders. But the lesson is clear:
ā
Form needs function.
ā
Pretty without purpose is pointless.
ā
You canāt convert users you confuse.
š„ Want to Know If Your Landing Page Sucks?
Let RoastGPT tell youāwith graphs, screenshots, voiceovers, and brutal honesty. Itās free, fast, and fun.
And if you laughed, learned, or winced in painā
Buy me a coffee āļø. Because the roast never sleeps.